Across our platforms we can tailor an advertising plan within the various industry sectors utilising our range of print, digital and social platforms to engage with our readership that we are talking to daily, weekly and monthly.
Our value offering covers the following:
- Placements in print and/or digital and social campaigns tailored to all budgets
- Brand advertising, new product launches, new people
- Experienced editorial team with senior writers who have in-depth knowledge of each market
- Flexibility to change with changing needs
- Collaboration introductions
Our platforms offer advertisers a broad spectrum of options from which to choose through our stable of products and digital offerings — making us the most trusted source of information across each of the industry sectors.
Our vibrant mix of monthly departments and insightful focus pieces make us a must-read source for all the industry’s happenings. Additionally, our signature reports on market segments and local and international trends offer analysis of the industry with our editorial team supported by industry commentators and influencers. Presented in visually appealing, easy-to-read formats that ensure each issue is read, referenced and retained.
Circulation is by subscription or free to view, with each title designed to succinctly inform a wide-ranging readership through the many levels of each sector. Readers include senior management teams, owners, and operators responsible for purchasing decisions, people management and strategic planning. Our websites are updated daily and complement our other channels for readers who want up-to-date news, NPD, trends and forecasts as well as insightful interviews, from industry leaders to innovators to startups.
As well as a strong portfolio, we provide advertisers with social platforms enabling further marketing options. These include newsletters, website tiles/banners and social media management to assist in getting your message to market. These are targeted b2b marketing opportunities and include:
DIGITAL MAGAZINE FLIP TURN
A flip-turn copy of the magazine is available online through issuu, free to view on our website or through subscription download link to local and international readers.
WEBSITE CONTENT/SPONSORED EDITORIAL
Sponsored editorial content, either client-supplied or written by our editorial team.
SOCIAL MEDIA MANAGEMENT/CRISIS MANAGEMENT
No job is too big or small, from increasing social engagement to crisis management for any reputational damage; talk to us. We have the experience and industry knowledge needed.
EVENT MANAGEMENT
From concept to execution – if you want to hold a workshop or an expo, we have the expertise to help you.
NEWSLETTERS
Each e-newsletter recaps the latest news, trend insights as well as editorial-based sponsored content formatted in line with our editorial style.
WHY US?
When asked ‘what is the difference between us and our competition,’ the answer is simple – industry knowledge — our teamwork within each industry with an understanding and level of expertise recognised internationally. Supported by our nearly 40-year partnership with international exhibitions companies such as SIAL, FHA and ANUGA; building an international editorial team from 31 countries, and our over 30-year relationship with ANUGA and FHA, our global reach into the food and beverage industry and our understanding of trends is second to none. We are the chosen partnership media for wide-ranging local and international exhibition brands.
Beyond the standard advertising offerings, we understand that sometimes there is a need for something more. We welcome the opportunity to work with clients directly or through their agencies.